Display/Box Advertising

TOTAL COVERAGE

The Xtra is a free total market publication that covers Sheboygan County from I43 west. It is mailed directly through the post office just like all of our papers. It is a shopper plus, as we call it. While it has all of the classifieds and coupons our customers rely on, it also features several extra bits including: People in Motion (an editorial section announcing promotions and new hiring's in the community), Sheboygan County's Top Ten Most Wanted, columns by local politicians, a Wisconsin theme crossword puzzle and more.

The Xtra is all about going beyond being just a shopper. It's what sets us apart from our competition every day - our willingness to give more than any other paper.

DISTRIBUTION: Mailed to over 20,290 residents in Sheboygan County, from I-43 to the west.
DELIVERY DATES: Tuesday
PAGE DIMENSIONS:
  *Tabloid Format: 11x17
  *5 columns wide
  *Each column roughly 2" wide (11.6 picas)
  *Full page ad dimensions are 10.25"Wx15"H: 75 column inches
  *Half page ad dimensions are 10.25"Wx7.5"H: 37.5 column inches
INSERTS: Inserts are available and must conform to postal regulations. They must be folded, quarter folded, etc. to be no larger than 8.5"x11"
DEADLINES: Noon Thursday
BILLING: Accounts are billed on the first of each month. Prepayment required for new accounts unless previous credit history is established.
TERMS: 30 days

Print a Xtra insert order form