Red Wing Shoe store to open

Recognizing that Sheboygan County is the perfect staging area to develop a work/hunting/hiking footwear retail development, John and Kelly Church announced today plans to open their first store on Sheboygan’s south side, to be located at 2920 South Business Drive.

Renowned for unmatched quality, Minnesota-based Red Wing Shoe has over 500 independent shoe store locations in the USA. Their products boast a record of dependability that stretches back more than 111 years. Shoe plants are located in Red Wing, Minn. and Potosi, Mo., employing about 2200 people.

Owner John Church has been employed by Red Wing for the past six years, serving in capacities including assistant operations manager and process improvement manager at SB Foot Tanning (Red Wing, Shoes Own Tannery, in Red Wing Minn.). He has worked directly with the Red Wing Shoe plants and his hands-on knowledge of Red Wing product and quality influenced his decision to become a store owner. “This has been a dream of ours for several years. Nothing could make me prouder than to provide a needed service for the American worker with a true American-made product, Church said, “and we considered other locations, but after completing our research, we were not able to find another place that offered such a well-rounded level of business, recreation, employment, and wage earnings as we found in Sheboygan County.” The store will be geared to cater to both industrial accounts and the casual retail consumer.

Church first learned about Sheboygan County through daughter Sydney, who joined Johnsonville two years ago, after completing her degree at Ripon College, “We were overwhelmed by the strong sense of place, quality of life, and progressive economic development attitude toward the future,” Church noted. “We recently purchased our home here, and are proud to become part of the fabric of this fine community.”

Work on the store will begin in September, with opening planned in late October. “We chose the south side of Sheboygan for our first store,” added Church, “but will likely expand our retail footprint in order to accommodate consumers.”

Financing for the business was provided by Wells Fargo.

Real estate site alternatives, business plan development, and fi- nancial strategy development were facilitated through the Small Business Development Center (SBDC) at UW-Green Bay and Sheboygan County Economic Development Corporation.


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