Xtra Advertising

Xtra logo


The Xtra is a free total market publication that covers Sheboygan County from I43 west. It is mailed directly through the post office just like all of our papers. It is a shopper plus, as we call it. While it has all of the classifieds and coupons our customers rely on, it also features several extra bits including: People in Motion (an editorial section announcing promotions and new hiring's in the community), Sheboygan County's Top Ten Most Wanted, columns by local politicians, a Wisconsin theme crossword puzzle and more.

The Xtra is all about going beyond being just a shopper. It's what sets us apart from our competition every day - our willingness to give more than any other paper.

DISTRIBUTION: Mailed to over 16,289 residents in Sheboygan County, from I-43 to the west.
DELIVERY DATES: Tuesday/Wednesday
  *Tabloid Format: 12.5"High x 9.5" Wide
  *5 columns wide
  *Each column 1.77" wide 
  *Full page ad dimensions are 9.5"Wx12.50"H: 
  *Half page ad dimensions are 9.5"Wx6.25"H: 
INSERTS: Inserts are available and must conform to postal regulations. They must be folded, quarter folded, etc. to be no larger than 9.5" wide x 12.5" high
DEADLINES: 11am Thursday
BILLING: Accounts are billed on the first of each month. Prepayment required for new accounts unless previous credit history is established.
TERMS: 30 days

Print a Xtra insert order form

Xtra map
Nancy Prucha: 920-893-6411 ext. 21 * Cell: 920-980-9151
Kay Preissner: 920-893-6411 ext 18 * Cell: 920-980-9150

Annie Dueno-Spindler 
General Display Email:

Most recent cover pages:

With Giannis Antetokounmpo in the NBA All-Star Game Sunday ...:

Copyright 2009-2019 The Plymouth Review, All Rights Reserved

Contact Information

113 E. Mill St., Plymouth WI 53073
Local: 920-893-6411 Toll Free: 1-877-467-6591
Fax: 920-893-5505